About Us

LOGAN PIERCE BLACKWOOD is a local fresh food online retail brand based in Auckland, New Zealand. Rooted in the local high-quality fresh food supply chain, we specialize in selecting natural seafood, premium beef, lamb and various frozen fresh ingredients, committed to providing global consumers with pure, fresh and authentic New Zealand original ingredients. Leveraging Auckland’s superior geographical and resource advantages, we strictly source products from compliant pastures and offshore fisheries. Adhering to natural, healthy and additive-free selection standards, our products suit diverse dining scenarios including daily family meals, exquisite banquets, outdoor gatherings and holiday ingredient reserves, allowing every consumer to taste the original flavor of New Zealand ecological fresh food.
Located in Mount Eden, Auckland, our brand adopts a streamlined and efficient digital online retail model, eliminating multi-level intermediate distributors and delivering high-quality ingredients directly from the source to customers’ tables. We maintain long-term in-depth cooperation with certified local fisheries and standardized animal husbandry bases in New Zealand. All fresh ingredients are sorted, cleaned, cold-chain processed and sealed in full compliance with New Zealand food safety regulations. Tailored for long-distance cross-border transportation, we adopt professional constant-temperature cold-chain packaging with multi-layer protection of cold retention, pressure resistance and freshness preservation to lock the original taste of ingredients and avoid deterioration during transit. With standardized order processing procedures, real-time customer communication and mature cross-border cold-chain logistics system, we provide every customer with stable, reliable and transparent fresh food shopping experience.
We always uphold the brand philosophy of selecting original quality ingredients and prioritizing product quality. We control the quality of every batch of ingredients with strict and unified standards, and provide thoughtful and efficient online after-sales service. Our product lineup includes deep-sea seafood, premium chilled livestock and poultry meat, frozen fresh ingredients and pre-made food materials, fully meeting the needs of daily home cooking, high-end gatherings and festival banquets. We accumulate customer trust through reliable quality and build brand reputation via compliant operation, striving to become a credible local New Zealand fresh food cross-border retail brand.
Company Information
Trade name: LOGAN PIERCE BLACKWOOD
Phone number: +64 21 493 7201
Email: info@loganbla.shop
Physical address: 53 Balmoral Road, Mount Eden, AUK, Auckland 1024, New Zealand